MKTG454

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MKTG454 - Management of Sales Operations

MarketingUndergraduateUA - UA General

Course ID

022536

Course Description

The sales function and its relationship to the total marketing program; sales strategies and objectives; development and administration of sales organizations; control and evaluation of sales operations.

Min Units

3

Max Units

3

Repeatable for Credit

No

Grading Basis

GRD - Regular Grades A, B, C, D, E

Career

Undergraduate

Course Attributes

CE - CL (Cross Listed)

Enrollment Requirements

015662

Course Requisites

MKTG 361.

Cross Listed Courses

May be convened with

MKTG554

Component

Lecture

Optional Component

No