MIS509
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MIS509 - Strategic Communication: Engaging Stakeholders through Storytelling
Course ID
036358
Course Description
Today's job candidates face an exciting and challenging job market with a need to focus their professional energies as soon as they enter graduate school. As the most recent Corporate Recruiter's Survey claims, `Regardless of company recruiting strategy, MBAs are most sought by employees for business management and communication skills, beyond technical or quantitative skills.(2008). Regardless of a student's \"dream job\" after graduation the strategies for enhancing these skills, especially the soft \"people skills\" are critical additions to any professional's portfolio of knowledge. Toward this end, MIS 509, introduces a strategic approach to professional communication, examines principles of effective writing and speaking, and provides practice for developing a more polished, focused, and professional persona. Key components include: audience analysis, communicator credibility, message construction, design, delivery, and style flexibility.
Assignments - a combination of both individual and team-based, will focus on strategies for successful internal and external corporate communication and application, including written documents, communication simulations, skills-based workshops, and professional presentations. Assignments will include responding in multiple simulations to varying audiences to replicate the internal mechanisms of experiential learning and position students for success in subsequent courses.
Students will receive instruction in class, have the opportunity to perform in simulations and receive coached feedback, as well as participate in weekly workshops or lectures to deepen their understanding of crucial communication practices. At course conclusion, the generation of an E-portfolio will provide students with the foundation to collect exhibit and share evidence of their professional communication abilities.
Assignments - a combination of both individual and team-based, will focus on strategies for successful internal and external corporate communication and application, including written documents, communication simulations, skills-based workshops, and professional presentations. Assignments will include responding in multiple simulations to varying audiences to replicate the internal mechanisms of experiential learning and position students for success in subsequent courses.
Students will receive instruction in class, have the opportunity to perform in simulations and receive coached feedback, as well as participate in weekly workshops or lectures to deepen their understanding of crucial communication practices. At course conclusion, the generation of an E-portfolio will provide students with the foundation to collect exhibit and share evidence of their professional communication abilities.
Min Units
3
Max Units
3
Repeatable for Credit
No
Grading Basis
GRD - Regular Grades A, B, C, D, E
Career
Graduate
Enrollment Requirements
015008
Course Requisites
May be convened with
Component
Lecture
Optional Component
No