MKTG480
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MKTG480 - Marketing Research for Entrepreneurs
Course ID
022544
Course Description
Concepts and techniques of research for marketing decisions with a focus on new ventures and new product development.
Min Units
3
Max Units
3
Repeatable for Credit
No
Grading Basis
GRD - Regular Grades A, B, C, D, E
Career
Undergraduate
Enrollment Requirements
015002
Course Requisites
FIN 311, MKTG 361, ECON 300. Credit allowed for only one of MKTG 440 or MKTG 480.
May be convened with
Component
Lecture
Optional Component
No